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Industry · Fashion + lookbook

Vertical lookbook video that pulls a checkout from the feed

A static lookbook on the website — the customer scrolls and forgets. A 9:16 lookbook video showing the same garment in 3 settings, with subtle camera motion and a clean cut to the product page CTA, sells through directly from the feed.

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Vertical lookbook video that pulls a checkout from the feed - Shivuknet
Why this works

Why fashion needs vertical lookbook video, not stills

A vertical fashion lookbook video is a 15-30 second 9:16 piece per garment, showing the same item in 2-4 styled settings (a Tel Aviv café, a beach at golden hour, a minimalist studio) with subtle camera motion that adds life without distracting from the garment itself. Built specifically for Instagram, TikTok, Pinterest, and Reels-based shopping. Different from a runway video. The goal is checkout, not editorial.

I produce the styled settings in Sora 2: the model wears the garment across different contexts, and the AI generates the surrounding scene. For the garment itself, I anchor on your real product photography in Seedance 2.0 so color, drape, and texture stay accurate. Runway handles transitions between the settings. The brand language is built once and reused across the catalog: same color grade, same music tone, same on-screen typography.

Delivery: each garment in three duration cuts (30s, 15s, 9s), in 9:16. Still frames pulled from each setting included for the product page and printed lookbooks. For catalogs of 10+ garments, batch pricing kicks in significantly. The styling work is done once and applied across the catalog.

Multiple settings per garment

2-4 styled settings showing the same item in different contexts — lifestyle storytelling without a real shoot.

Real garment + AI settings

Your real product photography anchors the garment in Seedance 2.0, with AI-generated scenes around it.

Catalog batch pricing

For 10+ garments, per-garment cost drops sharply — brand styling reused across the set.

Still frames for the product page

High-res stills from every setting, sized for the product page and printed lookbooks.

Process

How we produce

  1. 1

    Brand styling brief

    We pick the visual signature — settings, tone, music, typography. Used across every garment in the catalog.

  2. 2

    Garment photography

    You send high-quality real photography of every garment. I anchor the AI on those.

  3. 3

    Per-garment production

    Seedance 2.0 for the garment in motion, Sora 2 for the surrounding setting, Runway for transitions.

  4. 4

    Delivery + stills

    Three duration cuts per garment plus still frame set. Ready for Reels, TikTok, Pinterest, and the product page.

Pricing

Fashion lookbook video starting price

₪1,400

Per garment with three duration cuts and still frames. Catalog of 10+ garments at significantly reduced per-garment rate.

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Common questions

FAQ

Do I need a model in the videos?

I can produce either: real model photography anchored across AI settings, or a fully AI-generated model wearing the garment. For premium fashion I recommend real model footage anchored in AI settings — reads more authentic.

Will the garment color stay accurate?

Yes. I anchor on your real product photography in Seedance 2.0 and run color verification on every render. Color drift is the most common AI failure mode for fashion — I catch it before delivery.

Can this work for jewelry or accessories?

Yes — actually even better, because small items show off well in tight close-ups. Format is the same: 2-4 settings per item, vertical, three duration cuts.

Ready to begin

Let us produce yours

Send a brief message with what you need and we will reply within an hour during business hours.

WhatsApp +972-54-238-3789 support@shivuknet.co.il
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