A business website on WordPress, with SEO baked in from day one.
I build you a full business website on WordPress for ₪3,800. The copy is on me. Two short videos for the main pages are on me. Search Console and the technical SEO setup are on me. The only thing I ask you for at the start is photos - of you, your team, your office - because a business website without the faces of the people behind it is a brochure with your logo on it, nothing more.
Built so a prospect picks up the phone.
A business website is not a luxury. It is the first thing a prospect sees when they Google your name after a friend recommends you. I build it on WordPress for ₪3,800 - not because that is cheap, but because that is an honest price for a small business that is starting out and needs the phone to ring.
Most studios in Israel hand you an Elementor or Divi build that loads 3MB of JavaScript before the user sees a headline, fails Core Web Vitals on a phone, and gets harder to maintain with every page-builder update. I do not use page builders. I write a custom theme on WordPress, or I use Astro when the site is mostly read-only. The site scores 90+ on Lighthouse on a phone, loads in under two seconds on 4G, and passes Core Web Vitals on the day it goes live. That is what makes the difference between a paid click that becomes a lead and a paid click that closes the tab.
Every site ships with the boring infrastructure that most builders skip and then sell back to you as "SEO": proper Organization, Service, Product, and FAQ schema; Open Graph and Twitter cards; sitemap.xml and robots.txt configured for real; Search Console and Analytics set up under your account, not mine. These are not extras. This is the baseline.
Three sizes. One-time price. No retainer.
All prices in NIS, one-time, plus VAT. Optional monthly maintenance available after launch - you decide, not me.
Lead-gen site
₪4,800 one-time
A small-business brochure site - the page a prospect lands on after Googling your name. Content, video, SEO and hosting all in.
- ✓ Up to 10 pages, WordPress, no page builder
- ✓ I write the copy from a 45-minute Zoom call
- ✓ 2 short videos (AI avatar in your voice, or animation)
- ✓ Mobile-first, Lighthouse 90+ on phone
- ✓ SEO wired in from day one - schema, sitemap, Search Console
- ✓ Blog set up with 3 first posts I write
- ✓ 1 year of hosting on LiteSpeed (free)
Business site
₪9,800 one-time
For established companies with multiple services or locations. Everything in START, plus depth.
- ✓ Everything in START
- ✓ 15-20 pages with full content
- ✓ Multi-location and multi-service schema
- ✓ Bilingual EN/HE with proper hreflang
- ✓ Form integration to your CRM (HubSpot, Zoho, Salesforce)
- ✓ 4 short videos instead of 2
- ✓ 90 days post-launch on standby
eCommerce / WooCommerce
From ₪14,800 one-time
WooCommerce stores with real Israeli checkout. Not for catalogs of 500+ SKUs - that is a different build.
- ✓ Everything in PRO
- ✓ WooCommerce - Tranzila, Cardcom, or PayPal
- ✓ VAT-aware, multi-currency
- ✓ I import your products from spreadsheet or old store
- ✓ Order email automation hooked up
- ✓ 6 months post-launch on standby
Right tool for the job. No framework religion.
WordPress for business sites the owner needs to update themselves. Astro for marketing sites and landing pages where speed wins. WooCommerce for small Israeli stores. The same person picks the stack and builds it.
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WordPress
The reason almost every business site I ship runs on WordPress: a year from now you will want to change a phone number from your phone, on a Friday, without calling me. WordPress lets you. Custom theme, no page builder, no bloat.
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Astro
When the site is mostly read-only and speed is everything - landing pages, documentation, marketing sites. Static HTML, zero JavaScript by default, Lighthouse 100 on the first try.
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WooCommerce
For Israeli online stores with under a few hundred products. Tranzila or Cardcom for sliska, VAT calculated correctly, real Hebrew shipping rules.
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Cloudflare Pages
Where Astro sites live. Free, edge-cached worldwide, no monthly hosting bill from me. SSL and DDoS protection included.
Specialized WordPress work, available on its own
Each one is a standalone service - run it as a project of its own, or bundle it into a full site build.
- WordPress
WordPress Site Build
A custom WordPress business site - no page builder, no template-shop generics, SEO wired in from day one.
From ₪3,800 one-timeLearn more → - Performance
WordPress Speed Optimization
Core Web Vitals, image optimization, caching, database tuning. Target: Lighthouse 90+ on phone.
From ₪1,800 one-timeLearn more → - Security
WordPress Security Hardening
Firewall, malware scanning, login lockdown, database isolation. Sleep at night.
From ₪1,500 one-timeLearn more → - Maintenance
WordPress Maintenance
Monthly updates, backups, uptime monitoring, small content edits handled by me.
From ₪450/moLearn more → - Migration
WordPress → Astro Migration
Move a slow WordPress site to a static Astro build without dropping rankings. 301s on every URL.
From ₪6,500 one-timeLearn more → - eCommerce
WooCommerce Store Build
Israeli payments (Tranzila, Cardcom), VAT, multi-currency, product import from spreadsheet or old store.
From ₪9,500 one-timeLearn more → - Custom Dev
Custom Web Development
Custom plugins, API integrations, headless setups - when off-the-shelf is not enough.
From ₪450/hrLearn more → - All-in-one
WordPress Services Bundle
Speed + security + maintenance + minor edits, billed monthly. The "I do not want to think about it" plan.
From ₪900/moLearn more →
Frequently asked
What is a business website (and what is it not)?
A business website is the page a prospect lands on after they hear your name from a friend, a supplier, or an ad, and they type your name into Google. Home page that explains who you are in three sentences, a page for each service you offer, an About with the face of the owner, a portfolio or client gallery, a contact page, and a blog that starts paying off in year two. It is not an online store (no cart, no checkout) and not a single-campaign landing page. It is your first filter - after three minutes on the site, a prospect already knows whether they are calling you or your competitor.
How much does a business website cost in Israel?
A business website for a small company starts at ₪3,800 + VAT. In the box: WordPress up to 10 pages, copywriting, 2 short videos, blog, SEO, and a year of hosting. For businesses that need more service pages and more video, the price runs ₪4,800 to ₪6,800. For larger companies (25 pages, bigger brand surface) - from ₪6,800. The full price list is below, with no fine print.
Does the price include SEO, or is that extra later?
Included. Without it, I would not put my name on the project. Every site I have ever taken over from another builder fails the same way: menu structured around the owner's internal vocabulary instead of how people actually search, URLs like /page-247/, no H1 on the home page, no schema, and 400 errors in Search Console. When I build a new site, all of that is closed on day one - not added back in month three when someone notices.
Business website or online store - which one do I need?
A business website gets them to pick up the phone. A store closes the sale on the site itself. If you are a lawyer, consultant, accountant, plumber, real estate agent, architect, or any kind of service provider - you need a business website, not a store. If you are selling 50+ physical products with shipping, that is a different build and not on this page.
How long does it take?
A ₪3,800 business site goes live in about 10 working days from the Zoom call. Bigger packages run 3-4 weeks. The biggest variable is photos - if you can send me real photos of you, your team, and your office in the first week, we move fast. If we need to send a freelance photographer, add a week.
Do you write the content, or do I?
I write it, and it is included in the price - not an upcharge. We do a 45-minute Zoom call, I record it, transcribe it, and from that I write the home page, the About, the service pages, and three first blog posts. In the Hebrew or English you actually speak on the call - not Wikipedia voice. It is not fair to expect a business owner who does not write for a living to fill 12 pages of copy while also running a business.
Why WordPress for every site?
Because a year from now, when you decide to add a blog in Russian, a small store for accessories, or a form that syncs to Make - on WordPress, it is a plugin that already exists. On Wix, you migrate to a new platform from scratch. On Webflow, you hire a specialist developer at the price of a new site. And one more thing: the day you want to switch providers, you hand someone the WP Admin login and they are inside in an hour. On Wix, you are locked in forever.
Do you build bilingual EN/HE sites?
Yes. Proper hreflang, language switcher, RTL/LTR handling done correctly, and SEO-optimized URLs in both languages. I run a bilingual site myself - the one you are reading - so I know which of the 200 ways to wire this actually works.
What about hosting after the first free year?
After year one you choose: stay with me on managed hosting (around ₪400/year for LiteSpeed, backups, SSL, CDN) or move to your own host. No lock-in, no migration fee. I hand over WP Admin and FTP credentials on launch day.
What does the videos thing mean - included how?
Two short videos for the main pages are in the ₪3,800 package, not on top of it. If you can sit and record 10 minutes of yourself talking, I generate an AI avatar in your voice and likeness and produce two videos that look like you filmed in a studio. If recording is not for you (privacy, you are abroad, any reason), I build the same two videos from animation with real examples from your business. The same files also go up on YouTube and Instagram, which I configure for you on the way.
Why work with you instead of an agency?
At an agency: the first meeting is with a salesperson who promises things they cannot authorize. Then an account manager you barely see. Then a designer who gets the brief rewritten twice. The site ends up with a developer who does not know what schema is. With me, the first call is with Artur Kalandarov, and so is the last call six years from now. 23 years in digital marketing, 12 years in video production, and I have been writing code since I was 15. Same person builds the site, writes the copy, produces the videos, and wires the SEO.
Can you migrate my existing site?
Yes. I have migrated dozens - from Wix, Squarespace, old WordPress installs, hand-coded sites. The job is to preserve every URL with a proper 301 redirect so Google does not drop your rankings during the move. The first thing I look at on any migration is the old Search Console: which queries actually bring traffic, which pages people land on, and which ones I have to keep alive under the same URL.
Ready for a business website that starts ringing the phone in 10 days?
Send me two lines on WhatsApp: what you do, and whether you have an old site or we are starting from scratch. I reply within a couple of hours - yes, even at 10pm - with a specific recommendation for your business: which package fits, what to add, what to drop. No qualifying form from an account manager, no sales call. After that conversation you know the exact number and what you get for it.