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SEO service · Photos and videos

GBP media optimization — photo and video uploads with the right metadata

Photos get pulled into the Local Pack as a small carousel. Most profiles upload 5 photos at setup and never touch the section again. I process and upload a full set categorized by Google's schema (logo, cover, interior, exterior, team, product), convert one short video, and refresh monthly. ₪540 one-time + ₪180/month.

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GBP media optimization — photo and video uploads with the right metadata - Shivuknet
Why this works

Why GBP media matters

GBP categorizes photos under a strict schema: logo, cover, interior, exterior, team, product, at-work. Each category surfaces in different placements — exterior in directions, interior in the "what does the place look like" carousel, product in the Products carousel, team on the staff section.

The setup pass processes your existing photos, shoots whatever is missing, classifies each one under Google's schema, optimizes size and weight (5MB cap per image), and uploads to the right category. A 30-second video edited from existing material fills the top-priority video slot.

Monthly refresh keeps the profile alive. 5-10 new photos uploaded each month, irrelevant ones flagged for removal, the video swapped quarterly so the profile reads as current rather than static.

Full categorized photo set

30-50 photos categorized by Google's schema — logo, cover, interior, exterior, team, product, at-work.

30-second video

Edited from existing material — store walkthrough, work in progress, product showcase. Lifts dwell time and CTR.

Monthly refresh

5-10 new photos per month, irrelevant ones flagged for removal, video swapped quarterly.

Customer photo monitoring

Customers upload their own photos to the profile — I monitor and flag any that violate Google policy (off-topic, low-quality, defamatory).

Process

How we work

  1. 1

    Existing-photo audit

    Review current photos on the profile, identify gaps by Google's schema, decide what to remove.

  2. 2

    Process and upload

    Resize, recompress, classify by category, upload 30-50 photos plus one short video.

  3. 3

    Customer photo monitoring

    Set up alerts for any new customer photo, with policy-violation flagging.

  4. 4

    Monthly refresh

    5-10 new photos per month, quarterly video swap, monthly metric report.

Pricing

GBP media optimization pricing

₪540 one-time + ₪180/month

One-time covers processing and upload of the full set plus one converted video. Recurring covers monthly refresh.

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Common questions

FAQ

Do I need a photographer?

Not always. Most businesses can work from existing photos — the ones already on the site, on Facebook, on your phone — after light processing. A pro photographer becomes worth the spend for restaurants, hospitality, and retail, where the visual product is itself the buying decision.

Can the existing video work?

Yes. Most clients use existing footage — Instagram Reel, marketing video, even raw mobile shots edited to 30 seconds. The recommendation: vertical format (9:16), 30-60 seconds, real-place footage (not a slideshow).

What about negative customer photos?

Customers upload their own photos and Google does not always show every one. Off-topic photos (selfies, unrelated content) can be flagged through Google with a reasonable removal rate. Policy-violating photos (defamatory, malicious) get a higher priority and are usually removed within 24-48 hours.

Ready to begin

Let us help

Send a message describing what you need and we will reply with a quote and recommended next step within an hour during business hours.

WhatsApp +972-54-238-3789 support@shivuknet.co.il
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