Improve your Google rankings: moving pages from page two to page one
A page on Google page two barely gets clicked, however good it is. Every month I find the pages of yours sitting there with real search volume, check them against whatever ranks above them, and then do the fixing myself: write the missing sections, add internal links from stronger pages, rewrite titles and descriptions, and clear the technical issues. You do not get a task list, you get pages that have been worked on. ₪599/month.
Why pushing position 8-20 pays off fast
- ✓ A page on page two has already cleared the hard part. Google found it relevant to the query, it is simply not strong enough next to whatever sits above it
- ✓ Usually this is completion rather than writing from scratch: a section that is missing, an internal link that does not exist, a title aimed at the wrong query
- ✓ I only work on pages with real search volume. There is no point pushing a page on a query nobody searches for
- ✓ Tracking flags drops in time. If a page I worked on starts sliding, I go back to it before it disappears to page two again
Average position in GSC is the average of every position a page appeared at for a given query over a period. If the page appeared 100 times, 50 of them at position 8 and 50 at position 12, the average position is 10. It is not a live rank, and that is exactly why it is useful: it is stable and based on what actually happened. Tools like Ahrefs or SEMrush show a current rank for a specific query, which can mislead, because Google serves different results to different users and devices.
The group I care about is pages at average position 8-20, what gets called striking distance. They already appear in search but bring almost no traffic, because hardly anyone goes to page two. The reasons they are stuck repeat themselves. Usually the content only half answers the question, or there are not enough internal links from strong pages on the site. Sometimes the title targets a different query than the one people actually type, and sometimes the page is simply slow enough to hurt it.
What actually happens here: at the start of each month I filter the pages at average position 8-20 with at least 50 impressions. Each one is checked against the three pages ranking above it, and then I go into the site and do the work. Anything substantial comes to you for approval before it goes live. At the end of the month you get a report saying what was done on each page and what has happened to its position since.
Finding the pages worth working on
Each month I filter the pages sitting on page two with real search volume, and pick the ones where the gap to the competition can actually be closed.
Compared against whoever outranks you
For each page I go through the three pages above it and check what they have that you do not: depth, structure, links, and the questions they answer.
The work itself, not a recommendation about it
I write the missing sections, add internal links from strong pages, fix titles and descriptions, and clear the technical side. The page goes live already handled, without you touching it.
Tracking after every change
Every page I have worked on stays under watch. If it moves up I go to the next one, and if it does not, I come back with another approach or tell you honestly that it is not worth more investment.
How we work
- 1
Filter the month's pages
At the start of the month I filter GSC for pages at average position 8-20 with 50 impressions or more, and choose which ones are worth handling this month.
- 2
Check against the pages above you
For each page I go through the three ranking above it and mark what is missing: content, structure, links, or how well it matches the query.
- 3
Implementation inside the site
I go into the site and carry out what was marked in the previous step. Anything substantial comes to you for approval before it goes live.
- 4
Tracking and a monthly report
Every page handled stays under watch, and at the end of the month a report arrives with what was done on each one and what happened to its position and clicks since.
Monthly retainer, implementation included
The price covers the work inside the site, not only the analysis and the report: content, internal links, titles and descriptions, and technical fixes on the pages worked on. Report at the end of each month. Excludes VAT, no minimum term.
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FAQ
What is average position?
It is the average of every position the page appeared at for a query over a period. If it appeared 100 times, 50 at position 8 and 50 at position 12, the average is 10. It is not a live rank, which makes it more reliable than the single number an external tool shows: Google serves different results to different users, and GSC sums them all into one figure.
Who actually makes the changes, me or you?
I do. That is the whole difference between this and a report. I go into the site and fix what is holding the page back. You give me appropriate access at the start, and anything substantial comes to you for approval before it goes live. If you would rather implement yourself, that works too, and I hand the actions over in order.
How long before anything moves?
Google has to recrawl the page and digest the change, and that takes anywhere from weeks to months depending on how often your site is crawled and how competitive the query is. That is why the work is monthly and cumulative, and why the report shows a trend rather than a snapshot.
Are there pages that will never reach page one?
Yes. Some are stuck for structural reasons: a young domain, competitors with a strong link profile, or a query that has become very competitive. When I spot one, I tell you to stop and move the effort to another page. Part of the job is choosing where not to invest.
How is improvement measured?
On three numbers together: average position, impressions and clicks. Sometimes position improves and clicks do not move, which points at the title and description rather than the position, and the work shifts there.
Let us help
Send a message describing what you need and we will reply with a quote and recommended next step within an hour during business hours.
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